Google's Computer Brain Learns to Identify Cats
It takes 16,000 computers working as a brain to tell if a cat is a cat. We know this thanks to an experiment to create a computer brain carried out in Google's X laboratory, where the machine capable...
View ArticleBlekko SEO Tool Now Gets More Up-To-Date Info from Search Engine Crawler
Blekko has integrated more recent crawl data from their search engine crawler into their free SEO tools, giving marketers access to link data, duplicate content reports, and more, populated with...
View Article5 Reasons Digital Marketing Agencies Are Booming (and 4 Reasons You Might...
Given the pace of change in digital marketing, agencies will only grow in numbers and services they provide to their clients. Here is why digital marketing agencies are booming and why an agency might...
View ArticleMarissa Mayer Brings Hope to Yahoo
Marissa Mayer’s arrival as Yahoo’s new CEO has Yahoos hopeful. Literally. One Yahoo was inspired to create a “Hope” poster reminiscent of the iconic Shepard Fairey posters created during the 2008...
View ArticleGoogle Closer to EU Antitrust Settlement
Google is nearing a settlement with the Euroopean Commission regarding its search and advertising antitrust probe. Antitrust chief Joaquin Almunia says EU regulators have reached "a good degree of...
View ArticleVeryPink Uses YouTube TrueView In-Search Ads to Reach Knitters for 3 Cents a...
Learn how one site has used YouTube to share charming instructional videos and cool knitwear patterns with needlecraft enthusiasts around the world and what it can teach small businesses about using...
View ArticleBing Releases Windows 8 App
Windows 8 is set for an Oct. 26 release date, but Microsoft has already introduced its Bing for Windows 8 app. Redesigned from the ground up with visuals similar to the the "Metro" style, Bing on...
View ArticleDecide.com’s New “Decide Score” Helps Users Find & Buy Products
In addition to supplying buyers with data on when to buy, Decide.com now uses big data in another way, adding more than 7,000 expert reviews and 2 million user reviews to help consumers find out what...
View ArticleHow Buzzman Rewrote the Rules of Fiction to Create Relevant Video Content
Buzzman, an interactive agency from Paris, talked candidly with Search Engine Watch about the secrets of their success in promoting Tipp-Ex, a brand of correction fluid on YouTube. Apply these...
View ArticlePhotos & Videos as Social Currency: The People Behind Content Creation &...
A new Pew Internet report offers a look at the average Facebook, Twitter, LinkedIn, Pinterest, Instagram, and Tumblr users. Learn more about the 56 percent of Internet users creating and curating the...
View ArticleThe Growing Importance of International Mobile Search
For a long time English has reigned as the most commonly used language of the Internet. But it only represents just over a quarter of total usage. Here’s why going multilingual should be a central...
View ArticleGmail Users in Iran Regain Access to Accounts
The unblocking of Gmail marks a quick end to the government sanctioned block of Google's email service. Officials have reported that the Gmail block was an unexpected consequence of the country's...
View ArticleGoogle Plans to Combine Mobile & Desktop Ads
Google plans to combine desktop ads and the less profitable mobile ads into one offering, according to CEO Larry Page. In the Q3 earnings call, Google’s top exec explained that users don’t actually...
View ArticleTrick or Treat? 5 Fabulous and Frightening AdWords PPC Features
Many AdWords features come with fabulous advantages that help improve account performance or ease campaign management. But beware: some of these also have pitfalls and tricks that throw PPC managers...
View ArticleObama vs. Romney: Who’s Winning the YouTube Vote?
President Obama is trouncing Romney with 53 percent of total shares – 69 percent of the ads shared on blogs, 86 percent of the ads shared on Twitter, and 51 percent of the ads shared on Facebook,...
View ArticleGoogle CEO Larry Page Meets with FTC
Google CEO Larry Page met with U.S. Federal Trade Commission officials, while Google's Executive Chairman Eric Schmidt was seen with head of the firm's Washington, DC office and former Republican...
View ArticleIs Google Trust Being Scroogled?
Microsoft this week, during the holiday season, increased the public pressure on Google with its “Scroogled” campaign. The campaign publicly points out, correctly, that Google Shopping results are...
View ArticleSEOs: Will You Negotiate a Salary Increase in 2013?
Conductor, released an infographic that illustrated SEO role salary ranges across the USA. Right now, it is a pretty nice lifestyle to be a search marketer. And "the good life", rather than riches,...
View ArticleConsumers Spend 20-30% of Time Online in Social; Ad Tolerance Improving [Study]
You’ll find consumers spending more time on social networking sites than any other site category on the web today, according to a Nielsen study. Additionally, users say they're more likely to pay...
View ArticleThe 16 SEM Managers You’ll Meet During Your Career
During your career, you’ll likely connect with many other marketers. Whether through social media, meet-ups, or conferences, expect to meet some interesting characters – the oversharers, the...
View Article